i-Cell to open more outlets

Dubai-based mobile phone marketing company, i-Cell, with office in Nigeria, has said it would soon open more outlets in the country.

Marketing Manager of the self-acclaimed leading trading Dubai company, General Trading LLC, Mr. Miran Ellahee, made this disclosure in an interactive section with newsmen in Lagos.

“We’re now on ground and hopes to open service centers throughout Nigeria,” he declared.

Very soon, he said, I-Cell would commence elaborate promotions to strengthen commitment to the nation’s market.

The marketing manager also said that the outlet to be opened in collaboration with I-Cell partners, would equally avail the dealers training opportunities on how to improve their market orientation.

This, he explained is because “we want a customer to walk in and interact with the products”.

Mr. Ellahee, who claimed I-Cell is the largest distributor of Nokia, Samsung and Motorola but failed to provide statistical evidence, also said that the firm’s major concern is on product education at the pick-up points.

To this end, he said, the firm presently has 10 expatriate technicians at the Opebi office, as they planned to localize the firm’s technical team for the local Nigerian market.

i-Cell, he said, was recently awarded the 2005 best overall distributor by Nokia for the Middle East and African market.