Speaking at the launch, weekend, Mr. Nkpa said that in order to sustain Sony Ericsson’s penetration and steady growth in the mobile phone market place, that the telco has since realised that there are lots of opportunities yearning for its attention in the country.
“One thing is to sustain the growth of technology we’re bringing into the market and there are lots of opportunities for us to invest in Nigeria,” he said.
Mr. Nkpa noted for instance that Sony Ericsson’s desire to accomplish would involve in investing in language input, which he said, is common to most African countries.
“Right now we are working on computing local languages, which has culminated in dividing our launch in phases,” he said
He pointed out that ever since the company made its debut into the nation’s market Sony Ericsson has been consistent in ensuring availability of its mobile phones in order to break seemingly communication barriers through usage of innovative handsets for communication among Nigerians.
He explained that at just 9.4mm thin, the W880i is the slimmest Sony Ericsson phone and combines the full Walkman phone experience with a device that fits easily into the pocket.
The W880i, he said, comes with 1Giga Byte (GB) memory stick micro (M2) provided in-box that gives users the room to store up to 900 full-length tracks.
“The host of innovative music applications, such as Walkman Player 2.0 & Disc2Phone makes it easy to get music onto your phone, and search through play lists once it is there,” he said.
Mr. Nkpa said that there is no doubt that W880i, one of the slimmest music phones available, has the true beauty of its design in a brushed stainless steel finish which stood it out in colour variants; either Steel Silver or Flame Black.
The Disc2Phone music management software, he said, allows the user to transfer their tracks easily and with no fuss from PC straight onto the phone.
“With Bluetooth Audio Streaming, all of that music can be enjoyed wirelessly on a Stereo Bluetooth Headset or by streaming music directly to a home or car stereo via the new Music Bluetooth Receiver (MBR)” he explained.
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