" ITREALMS: Sony Ericsson is doing well in Nigeria – Nkpa

Wednesday, June 13, 2007

Sony Ericsson is doing well in Nigeria – Nkpa

Various brands of Sony Ericsson mobile phones are doing well in the Nigeria’s market, according to the National Account Manager at the telco, Mr. Emeka Nkpa.

He disclosed this at the just concluded West African International Telecommunication Exhibition (W.AfriTel) 2007 held at the New Expo Centre, Eko Hotel Lagos.

Mr. Nkpa singled out the latest introduction by the mobile communications giant in the country, the W880i and said that he is impressed with the acceptance and demand it has generated since the product was officially launched last month in Lagos.

Although he could not give out the statistics, but assured that the brand especially W880i is doing impressively well in the mobile communications market place.

He cited an instance with the Sony Ericsson W880i, saying that, with its 9.4 millimetre (mm) thin, the W880i is acclaimed as the slimmest Sony Ericsson phone and combines the full Walkman phone experience with a device that fits easily into the pocket.

As said by him, the W880i comes with 1Giga Byte (GB) memory stick micro (M2) provided in-box that gives users the room to store up to 900 full-length tracks.

Mr. Nkpa added that the host of innovative music applications, such as Walkman Player 2.0 & Disc2Phone afford users to easily get music on the Walkman phone, and enables searching for play lists once it has been downloaded.

He emphasised the efficacy of W880i, saying that as one of the slimmest music phones available, it has the true beauty of design in a brushed stainless steel finish which stood it out in colour variants via steel silver or flame black.

In addition, he said, the Disc2Phone music management software, affords the user to transfer their choice of tracks easily from PC straight onto the phone.

He stressed that with the Bluetooth audio streaming, on W880i, all of that music could be enjoyed wirelessly on a stereo bluetooth headset.

“Or by streaming music directly to a home or car stereo via the new Music Bluetooth Receiver (MBR),” he said.

He reiterated the resolve of Sony Ericsson to continuously increase its market share in Nigeria.

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