Communications Manager for Nokia Nigeria, Ms Ngozi Ife Anene, said that the aim of these new products, the Nokia 1200 and Nokia 1208 mobile phones, was in the bid to drive transformation and growth of converging Internet and communications industries.
“Nokia makes a wide range of mobile devices and provides people with experiences in music, navigation, video, television, imaging, games and business mobility through these devices. Nokia also provides equipment, solutions and services for communications networks,” she said.
She pointed out that most emerging markets around the world, that mobile phones are often shared among families and even entire villages in some instance and to meet the needs of these customers, many of whom are first-time buyers, hence Nokia has introduced two new mobile phones designed to meet the unique needs of a shared mobile device.
Both phones, she said have the industry’s first call-time tracking application and multi-phonebooks to make phone sharing simpler and more efficient.
Adding that the call-time tracking feature helps the consumers and village phone entrepreneurs to manage airtime costs by enabling them to pre-set a time limit on individual calls. The call automatically ends when the pre-set limit has been reached.
She equally said that the easy-to-use multi-phonebook allows consumers to set up personal phonebooks unique to that user and save specific contacts to that user’s phonebook.
“The Nokia 1200 and Nokia 1208 each come with 5 available phonebooks, so it is possible for an entire family to share a phone, and for each of the family members to manage their own phonebook,” she said, emphasizing that the sharing of a mobile phone allows many consumers in entry markets to experience the benefits of mobility firsthand - an experience that might otherwise not be possible.
Also speaking, Area Manager Nokia Nigeria, Fady Khatib, was quoted as saying that with the industry-first features found in the Nokia 1200 and 1208, Nokia has continued to address the needs and aspirations of people in emerging markets by making its mobile phones accessible to more consumers and enabling positive community development.
“The Nokia 1200 and Nokia 1208 also come equipped with additional features tailored to entry markets such as flashlights, localized languages that enables the setting of the user interface in either Yoruba, Igbo or Hausa languages and a teaching mode that allows non-experienced users to quickly learn how to master the phone,” Khatib said.
In addition, the area manager pointed out that the seamless keypad protects the phone from dust, another reality of rural mobile phone use, whereas the Nokia 1200 phone is offered with a monochrome screen, while the Nokia 1208 features a colour VGA screen.
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