Visafone Communications, the operators of Code Division Multiple Access (CDMA) network, has rolled out an initiative to extend love to couples, friends and family members on the network with a view to sharing an unforgettable Valentine experiences.
The Deputy General Manager (DGM) Marketing and Strategy, Mr. Clifford Onyeike, said the initiative is tagged ‘Passport to Love.’
As said by him, the initiative is planned by Visafone to reward its subscribers both new and existing with exciting and mouth watering prizes.
He explained that by texting the word ‘LOVE’ to 35100, each customer gets 15 counts of SMS for both on-net and off-net use and an additional reward- the opportunity to win an all expense paid trip to Dubai, N50, 000 cash prize for 30 and Fadar 827C phones for 50 people.
“Visafone is using this period of world-known social celebration to express love to Nigerians and further create a platform for empowerment. This is another way to demonstrate our commitment to continually add value to the lives of our customers,” he said.
Onyeike noted that subscribers could participate and win in the scheme.
“All the subscriber need to do is simply send a SMS to a short code -35100. After sending the text, customers will be required to answer few short and simple questions and gets an instant 15 counts of SMS as reward each time whether the question was answered correctly or not,” he said.
Asserting that apart from giving customers SMS value, they additionally get an opportunity of winning any of the designated prizes.
He also said that prizes would be presented to winners at the end of the exercise while also urging customers to take advantage provided by the initiative to make a difference in their lives this season.
“This is a wonderful opportunity for Nigerians to truly share love this Valentine and it is certainly going to be a memorable one,” Onyeike said.
ITRealms Online recollects that in 2010, Visafone engaged in a similar initiative, where it gave out lots of prizes like 2.5 kva generators, LCD televisions, Washing machines, free airtime, Home theaters and CK music phones to subscribers, thus making the Valentine celebration a memorable one for them.
Onyeike further said, this year’s Valentine initiative is scheduled to run from February 1 – March 2nd, 2011.
Reputed for its customer reward programmes, Visafone prides the initiative part of giving back to the customers.
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