The tripartite partnership, ITRealms Online gathers signals
alignment by e-commerce players in the face of expected mobile commerce
growth in the country, mostly in introduction of Airtel Money, otherwise
known as PayOnline.
This service is a mobile wallet linked to Airtel’s mobile
commerce offering ‘Airtel money’ which was recently launched in Kenya, with a
plan to make it available across the continent of Africa.
A press statement made available to ITRealms Online showed
that the groundbreaking mobile commerce product ‘PayOnline’ would give
consumers across the continent greater financial inclusivity in the global
e-commerce sector.
Registered Airtel customers, officials said, would be able
to make online purchases from any site where MasterCard is accepted.
They explained that the single use shopping card would be
initially available in Kenya for purchases made from non-Kenyan websites.
The second phase of the programme, ITRealms Online gathered,
would see the rollout of the online product across Airtel markets.
The tripartite partnership signals the growing realizations
by players in the e-commerce sector of the expected growth in mobile payments
and contactless card payments in the next decade.
Whereas Airtel’s consumer penetration in Africa backed by
the financial structuring and regulatory framework expertise by Standard
Chartered Bank combined with the global acceptance of MasterCard, the
partnership is expected to provide the consumer with a compelling product that
is fast, secure and convenient.
“The one-time basis of the product has provided the consumer
with a simple but secure payment process bereft of complex reconciliation and
integration processes associated with other online transactions,” part of the
statement read.
The simplified online transaction, they said, would follow
the process; Airtel Customers would be able to request a one-time virtual card
number with the amount of purchase. Airtel money services platform would
generate a special 16 digit number that enables the completion of the
transaction.
On completion of the transaction, a confirmation message
would be sent to the consumer’s handset.
Remmy Nweke
ITREALMS Online ... delivering news for ICT4D Short URLs: goo.gl, mcaf.ee, cli.gs
I can now imagine how it'll all work in the future. People will use their mobile phones as their virtual card.
ReplyDeletesmall business consulting