A collaboration between Ericsson and Sony Ericsson is
dangling the sum of €15,000, about N3,249,566.11 cash prize for the winner of
the 2012 Ericsson Application Awards (EAA 2012) with theme ‘Apps for the
Networked Society.’
A press statement from these companies, indicated that the
partnership is for the competition for
application developers in West Africa, thus inviting local developers to submit
their innovative ideas and mobile applications for the contest.
They quoted Gary Dewing, Country Manager of Ericsson Nigeria
as saying that application entries, would be automatically registered for the
global competition with a chance to win a €15,000 cash prize.
These plans the partnership said is expected to run a
regional competition for application developers on the Android platform.
He also said that the competition titled ‘Apps for Africa’
is to run under the aegis of the 2012 Ericsson Application Awards (EAA 2012)
and is an ongoing annual competition for application developers worldwide
organized by Ericsson Research.
Dewing added that the ‘Apps for Africa’ was designed to
promote the development of innovative ideas and mobile applications from a
variety of environments and situations peculiar to the region.
“These are expected to enable new opportunities for people
to collaborate, innovate, learn, care and participate in more efficient ways
that positively impact our environment,” part of the statement read.
He described the competition as an amazing opportunity for
local talent to showcase their capabilities in the global community of
innovators and developers.
“It reflects our
ambition to use technology to change lives for the better,” he said.
Members of the winning teams in each region, he said, would
each receive a Sony Ericsson Xperia phone, while teams in second place will
receive Business Experience Packs which include Sony Ericsson MW600, office
pro, McAfee, and a micro USB cable.
Equally speaking, Head of Market Unit Africa at Sony
Ericsson, Mr. Jorgen Berg, said the objective for Sony Ericsson is to be the
preferred choice for Android devices by delivering the most entertaining
smartphones and adding value to people’s lives.
“We are thrilled to run this Android Application Competition
which will bring about innovative solutions to enrich the user experience of
our Xperia handsets,” he said.
The competition, the partnership said, is open to students
and to small and medium sized enterprises in Gambia, Ghana, Liberia, Nigeria
and Sierra Leone, urging interested developers to register teams of two to four
people online at
www.ericssonapplicationawards.com/apps-africa-west before February 01, 2012 and submit either a
video of idea or an Android based application that addresses the theme and makes
use of at least one Ericsson Labs Application Programming Interface (API), that
is Mobile Location or Text To Speech before February 28th, 2012.
Remmy Nweke
ITREALMS Online ... delivering news for ICT4D
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