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| Nokia 103 |
Living up to its campaign pay-off, ‘connecting
people’ the mobile phone leading manufacturer, Nokia has debut with Nokia 103
into the Nigerian market.
Affirming this to ITRealms Online, the Vice President,
Nokia West Africa, Mr. James Rutherford, said the choice of Nigeria is based on
the trust of the mobile phone maker of the nation’s ICT sector.
Nokia 103, which is
acclaimed the most affordable mobile phone to date, he said, was designed exclusively
for people buying their first phones.
He explained that the choice
of Nigeria as the lead market for this device underscores the importance of the
Nigerian market and the need to empower millions of Nigerians who are yet to
acquire a mobile phone.
Nokia 103, he further
explained is for people looking for an affordable and practical phone that
gives them the essential features needed to help them progress economically and
socially without compromising on design and quality.
“Apart from its fresh look
and durable anti-scratch cover, the Nokia 103 is designed with long lasting
battery life of up to 11 hours talk time and 27 days standby time,” he said.
Other features, Mr.
Rutherford said include built-in flashlight, Frequency Modulated (FM) radio,
speaking clock and Media Player (MP-3) grade ringtones.
As said by him, Nokia is the
only company providing mobile devices to people in virtually every market of
the world, across economic segments. “Of
the world’s 7 billion people, 3.2 billion don’t have a phone yet due largely to
economic constraints,” he disclosed, adding that Nokia has been progressively
lowering the entry barrier to the market while continually increasing the
capability of its devices and delivering phones with contemporary fresh designs.
Nokia, he maintained is
committed to mobilize the next generation of mobile phone users across the
globe.
“… The next billion and beyond to ensure they have access to the advantages of mobile technology,” he said, stressing that with the Nokia 103, the mobile phone manufacturing company is making mobile connectivity a reality for lower-income consumers.
Remmy Nweke
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