Manufacturer of Nokia mobile
phones, has rewarded about 100 top wholesalers through its newly introduced quarterly
reward scheme tagged ‘Nokia Loyalty Programme.’
The reward programme comes
in three categories, namely Gold, Silver and Bronze.
The Gold awardees aside cash
rewards won a four-day all-expense paid trip to Paris with their spouses.
The chief executives of
Finest Communications, Dallas Communications and SLOT Systems were the lucky
winners.
Vice President Nokia West
Africa, Mr. James Rutherfoord said the Nokia Loyalty Programme was conceived to
inspire competitive drive among the wholesalers to desire to belong in the top
100 thus increasing stock up volumes.
He also said that the Top 100
were selected based on their performance, noting that other Wholesalers who may
scale up their drive and meet the set criteria would be duly rewarded as the
event holds every other quarter.
Rutherfoord said that the
scheme would also enable the brand foster a sense of belonging and partnership
between the brand and its wholesalers, with a view to form a strong tie and
wade into the very competitive mobile phone market.
He noted that the award has
come to stay as a token of appreciation to Nokia’s major stakeholders, urging
other wholesalers of the brand to take a cue from those rewarded and position to
clinch awards for themselves during the next award due to hold before end of September,
2012.
Remmy Nweke
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