The electronic commerce (e-commerce) in
Nigeria is estimated to yield over $10billion, about N1.99 trillion if the
potentials are well harnessed, ITRealms
reports.
This revelation was made by the Founders and Managing Directors of African Courier Express (ACE), a technology driven logistics company, Tunde Kehinde and Ercin Eksin. They added that robust logistics infrastructures are critical to unlocking the potential of electronic commerce in Nigeria.
The
industry players who pioneered e-commerce in the country as co-founders of
electronic retailer, Jumia.com, ITRealms gathered, said
e-commerce should play significant roles in the economic boom, likely to come
in the coming years.
They
insisted that to attain the potentials belied in the industry, logistics as a
challenge must be tackled. Just as they stressed the fact that with an
estimated growth rate of 25 per cent yearly, the e-commerce industry, when examined
in 2012 was worth $35 million about N6.95billion, is valued at $550 million
aboutN109.4billion and projected to have a $10 billion potential if well
harnessed, according to the ministry of communications technology.
“The
Nigerian e-commerce market presents peculiar challenges,” the duo posited in a
recent media chat.
For
them, ITRealms gathered, Nigerians are not as
trusting of electronic retail as westerners, and the implication is that almost
e-retail transactions in the nation is pay-on-delivery.
“In
Nigeria, this leads to logistics issues concerning finding customers at a time
when customers have the cash for their purchases, and issues surrounding cash
remittance to the merchant. These are the conditions that compelled us to
create ACE, a firm that aims to redefine the way e-commerce is handled, by
placing focus on creating a technological infrastructure and adapting processes
that should allow Nigerian – and by extension African e-commerce to develop stronger,”
they said.
In
addition, they said ACE’s technology was developed in-house by talented,
entrepreneurial minds, and allows the firm to provide merchants with more
details and information about their shipments – enabling them to make better
business decisions.
Cyriacus
Nnaji/GEE
ITREALMS ... everything news digitally!
No comments:
Post a Comment