The 2015 African Hotel Valuation Index
has revealed that Nigeria heads the list of countries in Africa with the
strongest economy, but with only 34 branded hotel bedrooms per million
population, ITRealms gathered.
This compares with 6,754 branded hotel
bedrooms per million population in North America and 2,432 bedrooms per million
in Europe. Ghana with 59 bedrooms and Cote d’Ivoire with 61 bedrooms also
present great opportunities with very strong unmet demand.
According to a press release emanating
from the Bench, the event organizers, evidence from the Africa Hotel Investment
Forum (AHIF) holding in Addis Ababa
showed that the Index showed African
hotel brands such as Azalai, City Lodge and Protea trading well, with a number
of hotel investors showing faith in the continent.
Now in its fifth year, AHIF (September
30 to October1, 2015) brought together 500-plus leading
international hotel investors, local operators, ministers, government officials
and industry experts from around 40 countries.
The immediate good news came from ForwardKeys, which monitors future travel patterns by analysing 14 million reservation transactions each day. Its analysis showed there was an increase of 6.4 per cent in international arrivals in September in Sub-Saharan Africa, reports ITRealms.
The immediate good news came from ForwardKeys, which monitors future travel patterns by analysing 14 million reservation transactions each day. Its analysis showed there was an increase of 6.4 per cent in international arrivals in September in Sub-Saharan Africa, reports ITRealms.
Flight bookings for the next six
months suggest a sustained recovery. The data shows arrivals on-the-book
(bookings for travel in future) from October 2015 to March 2016 are now running
4 per cent ahead, compared with the same period last year.
The conference also heard the latest
thought leadership research paper from JLL. It found the growth drivers for the
hotel sector in Africa included: improved fiscal management, favourable
demographics (a population of 1.1billion, rapid
urbanisation, growing middle class, rich
commodity and energy resources, considerable
infrastructure investment, increased
tourism.
Cyriacus
Nnaji/ED,OPs
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