The chief executive officer of the latest in town Instant
Messaging, Jongla, Riku Salminen has revealed why they preferred Nigeria to launch
the brand in Africa, reports ITRealms.
Salminen explained this in Lagos during the West Africa
Mobile Conference 2016, saying that the choice of Nigeria to launch Jongla in Africa
was because their investigations showed that many people are frustrated with
the current user experience that most of the Instant Messaging (IM) apps
offer.
“We have been able to solve various technical challenges
without needing to compromise on functionality,” Salminen said, stressing that
Jongla has made instant messaging possible for people who don’t have high-end
smartphones and live and work in areas where there is often limited access to
mobile broadband.
Users, Jongla boss said, want something more fun and
personal than just basic messaging to connect with friends and family. We
believe in a world where everyone can communicate instantly, freely and securely
from anywhere and with anyone regardless of where they live, which phone they
have and which network they can access.”
The Jongla team, Salminen said, is currently working to add
new social and collaborative features to Jongla that will go way beyond
traditional messaging.
“The next generation of Jongla, introducing new social
features, will be launched by mid-2016,” the CEO disclosed, pointing out that Jongla
is already localised to 20 languages and it could be downloaded for free by
people living and working across Africa from the App Store, Google Play, Windows Phone Store, and Firefox
Marketplace.
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