Business-to-Business
(B2B) division of the Orange Group, the Orange Business Services, has extended
its sales operations into the Nigeria’s market, reports ITRealms.
Confirming this
in a press statement made available to ITRealms, Director, International Public Relations, Orange Business Services, Elizabeth
Mayeri, said this expansion to Lagos, is a show of commitment to support
enterprises in Africa with the expansion of its Lagos, Nigeria presence.
She also said
that the establishment of a new sales office in addition to the existing
customer support activities in the country, would assist senior IT decision
makers with strategies to grasp the market opportunities being brought by
digital transformation.
“The
potential for businesses to expand in Nigeria is demonstrated by the size and
rate of growth already achieved by existing Orange clients, especially in the
financial sector,” she said.
Vice
president, Africa at Orange Business Services, Giorgio Heiman, was quoted as
saying, the expansion of Orange Business Services to Lagos would support the
many Nigeria-based businesses who want to increase their business performance
and profitability.
“We act as a
trusted advisor to help our customers compete on an equal footing in what is
rapidly becoming a global market. This includes competitive, high-quality IT
services delivered in all countries in which they operate,” he said.
Stressing
that Orange Business Services in Nigeria supports both Nigeria-based
businesses, which are growing and transforming, thanks to digital technologies,
and multinational companies from elsewhere on the continent and beyond, which
are looking to expand within Africa.
“We place
great emphasis on local presence in our markets. There are many growth
opportunities in IT, particularly in high-growth markets like Nigeria and
across West Africa, but these can only be harnessed if service providers have a
local understanding of strategic, political and cultural sensitivities in a
region. Orange delivers consistently reliable telecommunications across Africa,
including hard-to-reach places and in jurisdictions where the regulatory
environment is still developing,” Heiman said.
Remmy Nweke
ITREALMS ... everything news digitally!
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