... plans concert in Lagos, Abuja, Enugu
The Africa’s
pioneer composite e-commerce outfit, Yudala, is resolute to make the inaugural
edition of a mega-concert tagged Zero
Gravity an unforgettable experience with enormous incentives for customers,
beginning with the concert in Lagos, Abuja and Enugu, reports ITRealms.
Disclosing
this at a world press conference on Wednesday July 27, 2016, the
management of Yudala recalls that its barely a year ago, break-even all existing
records in the process and setting new standards with several innovative
strategies including the first drone delivery in the e-commerce world, with the
launch of same day delivery on a nationwide scale, in addition to pioneering
offline and online Black Friday sales as well as a slew of other exciting
marketing campaigns such as Neighbour to
Neighbour Mega Deals, Mid-Day Madness,
Yu-Jara and Mobile Monday, among others, through which it has offered the
consumer more value-added options.
Giving more
insight into the future of Yudala Zero Gravity, the Founder cum Vice President,
Prince Nnamdi Ekeh underscored the fact that celebrating customers whose
patronage have gone a long way in making its first anniversary a huge success paved
the way for an annual multi-city digital entertainment concert like never
before.
The Yudala Zero Gravity, he pointed out, would
feature headline acts and the best artistes from the genres of contemporary
music and rock gospel from Nigeria and beyond, with the first edition scheduled
to hold in three cities namely Lagos, Abuja and Enugu, stressing that each city
will host two concerts across the aforementioned genres.
Yudala will
offer free pass to existing customers on the basis of purchases made from
August 1st 2016 on its online platform or chain of Experience Stores
located nationwide.
“For every purchase
made from any of our platforms from August 1st, shoppers will earn
points and once they reach the purchase threshold for attendance, a
notification will be sent informing them of this development. The customer will
then get a chance to select his or her preferred city or cities of attendance.
Also, customers will be upgraded to VIP or VVIP status based on further
purchases which may take them to the threshold for these categories,” he revealed.
For
non-customers of Yudala who wish to attend the Zero Gravity concerts, tickets will be on sale at Yudala online and
in every Yudala Experience Store in the preferred city of attendance.
Going by the
information released by the company, Yudala Zero
Gravity will witness pure acoustics performances delivered with world-class
digital musical equipment from New Concept Media Group’s wide array which will
be on full display at the events.
“Unlike
other entertainment events that have been hosted in the past, guest artistes at
Yudala Zero Gravity will not perform
their hit tracks from recorded tapes and CDs. Instead, we will be setting a new
standard with Yudala Zero Gravity as all invited artistes and performing acts will
perform their songs to perfectly synchronized beats from a live band manned by
a crew of experienced and talented musical performers, beat makers and
multi-instrumentalists,” said Prince Ekeh.
Uj. Dominic-Nweke/GEE
Pix: ZERO GRAVITY UNVEILED: L-R: Head, Corporate Communications, Gideon Ayogu; Marketing Communications Manager, Afam Anyika; Vice President, Business Development, Stanley Uzoechina; Chief Executive Officer, Dave Ibelegbu; Head, Offline Retail, Ronke Atoyebi; Founder/Vice President, Online, Prince Nnamdi Ekeh all of Yudala and Tolulope Toluwase of New Concept Media Group (NCMG) at the World Press Conference held at Yudala Headquarters to unveil details of a multi-city digital entertainment concert tagged Yudala Zero Gravity…on Wednesday July 27th 2016.
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