This innovation financing, ITREALMS gathered, is coming with Samsung Mobile being the first in the row of device manufacturers to sign-up.
Welcoming guests to the occasion at the Radisson Blu Hotel, Victoria Island, the Managing Director, TD Mobile, Mrs. Gozy Ijogun commended PayJoy for the innovative offer and described TD’s role as device suppliers, mostly with this present opportunity to deepen smartphone penetration in the country.
With TD’s agility, she assured millions of Nigerians of product availability of the devices at multiple locations and in every MTN store nationwide.
“We’re delighted at this development as it will not only empower more Nigerians to own devices that were hitherto out of their reach, but will also boost smartphone penetration in Nigeria,” she said.
The General Manager for Africa at PayJoy, Dominique Friedl said the device financing scheme relies deeply on technology in creating a seamless process for subscribers.
“PayJoy’s mobile locking technology and data science enable financial inclusion for billions worldwide. Our secure mobile locking technology and world class data science enables people in emerging markets worldwide to qualify for smartphone financing and cash loans that would otherwise be unavailable.”
“You do not have to be a working-class Nigerian or salary earner to subscribe to this scheme or own that desired device. All you need to do is walk into the nearest MTN store,” he said, stressing that the scheme will be available in designated MTN stores in Lagos, Abuja and Port Harcourt.
According to the MTN Nigeria’s Senior Manager, Data and Devices, Abiodun Ajayi, the PayJoy offer stands out from any other device financing schemes due to its convenient, flexibility and value-added benefits subscribers.
“There are loads of freebies and incentives to help interested customers derive more value. These include free 2GB data every month and access to a suite of MTN offerings such as MTN Pulse, MTN Music Plus and many others,” he said.
Equally, Sterling Bank’s Group Head Strategy and Innovation, Shina Atilola revealed their role in the scheme, urging Nigerians to sign up for the offer, no matter their social social status.
Uj. N. Dominic/GEE
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Pix: L-R: General Manager PayJoy
Africa, Dominique Freidl; Group Head, Strategy & Innovation, Sterling Bank
Plc, Mr. Shina Atilola; Managing Director, TD Mobile, Mrs. Gozy Ijogun; Sales
& Distribution Executive, at the launch of MTN Device Financing Scheme in
partnership with PayJoy, Sterling Bank Plc and Samsung Mobile held at Radisson
Blu, Victoria Island, Lagos, at the weekend.
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