Growth: Effective marketing strategies for Nigerian service providers by Reuben Kalu - ITREALMS

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Summary:
Strategic marketing tactics play a vital role in helping Nigerian service providers thrive in a dynamic business landscape in whatever sector, whether medical, ecommerce, printing, or marketplace businesses. 

In the remaining half of the year, it is crucial to focus on refining target audiences, enhancing online presence, leveraging customer testimonials, offering personalized experiences, collaborating with local influencers and partners, implementing effective email marketing campaigns, prioritizing customer retention, monitoring data, staying ahead of industry trends, and optimizing strategies for success in the Nigerian market.

POS: AMMBAN releases unified charges - ITREALMS

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The Lagos State chapter of the Association of Mobile Money and Bank Agents in Nigeria (AMMBAN) has released a unified price list for Point of Sales (PoS) transactions, reports ITREALMS.

The chairman, AMMBAN, Lagos State chapter, Abiodun David in an interview with Channels TV, disclosed that the new price was agreed upon by the Association in an effort to reduce extortion by POS agents on the general people and is also a reflection of the current economic climate in the nation.

Osun 2026: APGA set to register new members - ITREALMS

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The Osun State chapter of the All Progressives Grand Alliance (APGA) has concluded plans to mobilize and register new members into its fold, reports ITREALMS.

The Chairman, Osun State chapter of APGA, Mr. Wole Adedoyin, the party aims at expanding its membership base and strengthen its presence across the state.

Ndukwe hails Gov. Otti on assets recovery panel - ITREALMS

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The convener, Think Home Campaign, Chief Mrs Oby Ndukwe, has hailed Gov Otti’s appointment of retired Justice Duroha-Igwe as Chairman, Judicial Panel of Enquiry on Assets Recovery, reports ITREALMS.

In his administration’s bid to recover all Abia State Government Properties and Funds that were looted and are in the hands of retrogressive forces, the governor of Abia State, his Excellency Dr. Alex Otti has set up a Judicial Panel of Enquiry for the Recovery of Government Properties and Funds headed by Rtd Justice Florence Duroha-Igwe.

Nigeria'll experience peace, stability & prosperity says Tinubu - ITREALMS

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The President, Asiwaju Bola Tinubu on Wednesday in Lagos urged Nigerians to have faith in God that the country will experience peace, stability and prosperity, reports ITREALMS.

Speaking at the Eid-el-Kabir ceremony at Dodan Barracks prayer ground, Lagos, Tinubu stressed the need for unity and cooperation, appealing to Nigerians to eschew ethnic and religious rivalries.

TJAA mourns late Prof. Olayiwola Oso passage - ITREALMS

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The Times Journalism Alumni Association (TJAA) has received with shock the demise of one of the nation’s mass communications icons, late Prof. Olayiwola Oso, reports ITREALMS.

TJAA, a group of old students of Times Journalism Institute (TJI) Lagos, recalled that Prof Oso was in the academic faculty of TJI in the 1990s.

Bridging the Gap: Strategies for business sustainability by Emma Asika - ITREALMS

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The world’s natural reserves are fast diminishing at a worrisome speed, almost two times quicker than mother earth can recreate. This figure is projected to be 2.3 times what is sustainable by 2050. Yearly, 50 million tonnes of e-waste contribute to this, which is tantamount to the size of all commercial aircraft ever made.

Hence, achieving a sustainable environment is incumbent on implementing a circular business model like waste reduction, recycling, and regenerating products, and advocating sustainable production processes.

Tinubu arrives in Lagos, wishes Nigerians best Eid-el-Kabir - ITREALMS

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The President, Asiwaju Bola Tinubu has expressed his profound gratitude to Nigerians for the overwhelming reception accorded him in Lagos on Tuesday, conveying his best wishes to all Nigerians during the Eid-el-Kabir celebrations.

The President received a tumultuous welcome from a massive crowd of Nigerians upon his return to Lagos, following his seven-day trip abroad.

Samsung, Airtel partner on Galaxy A14 5G Launch - ITREALMS

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Nigeria’s consumer electronics brand, the Samsung, has launched its Galaxy A14 5G in partnership with Airtel Nigeria, reports ITREALMS.

This latest addition to the popular Galaxy A series is aimed at offering a complete package of the latest Galaxy innovations at an affordable price, making awesome technology accessible to everyone, especially to Airtel Nigeria customers.

Eid-El-Kabir: FG declares Wednesday, Thursday public holidays - ITREALMS

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The Federal Government of Nigeria (FGN) has declared a two-day public holidays to mark the 2023 Eid-El-Kabir, reports ITREALMS.

The Permanent Secretary, Ministry of Interior, Oluwatoyin Akinlade in a press statement available to ITREALMS said FG has approved Wednesday, June 28, and Thursday, June 29 as public holidays.

#NLNGChangeYourStory: NLNG empowers journalists with digital skills - ITREALMS

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The Nigeria LNG Limited has successfully concluded the 2023 #NLNGChangeYourStory workshop for journalists, aimed at enhancing their digital communication and social media skills.

The workshop, which spanned three days, brought together over 20 journalists from various editorial sections. The annual capacity-building workshop, sponsored by NLNG, also focused on mobile and multimedia journalism. The event was organised in collaboration with The Journalism Clinic, a renowned institution in the field.

Its official! Ken Ugbechie’s Nigeria Heroes and Sheroes now on Amazon.com - ITREALMS

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It’s now official that Nigeria’s foremost book on development, the 'Nigeria Heroes and Sheroes: Diary of a Journalist of Courage,' authored by Mr. Ken Ugbechie, has been listed on Amazon.com and already attracting global patronage, reports ITREALMS.

The author, Ken Ugbechie is also the publisher of Political Economist NG, and public analysts on national and development.

How Danbatta lifted platinum award for NCC’s performance - ITREALMS

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The Executive Vice Chairman of the Nigerian Communications Commission (NCC) has lifted the Platinum Award of the Nigeria Academy of Engineering (NAEng) reports ITREALMS.

The award is a reward for his leadership of the nation’s telecom regulator for its contributions to the development and growth of engineering profession in the technological and economic development of the country.

Lagos SAT takes campaign to Eti-Osa East chairman – ITREALMS

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The Lagos State Advocacy Team (SAT) has taken campaign to the office of the Executive Chairman, Eti-Osa East Local Council Development Area (LCDA), Hon. John Campos Ogundare, reports ITREALMS.

They also called for scaling up in addressing facilities and personnel challenges identified at the Addo and Araromi Primary Healthcare Centres (PHCs) for appropriate actions.

Financial inclusion: CBN, Bill Gates enter collaboration - ITREALMS

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The Central Bank of Nigeria (CBN) and the Bill and Melinda Gates Foundation (BMGF) have held strategic discussions in Abuja on how to deepen collaboration on financial inclusion in Nigeria.

Speaking during the meeting on June 22, 2023, the Bank’s Acting Governor, Mr. Folashodun Shonubi, reiterated the commitment of the CBN to continually partner with BMGF and other development partners to explore innovative solutions for driving access to finance.

Akuluno: Soludo plans Anambra Investment Summit in Sept. – ITREALMS

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The Anambra State government has advanced plans to host a two-day maiden investment summit under the current administration in September, reports ITREALMS.

The Anambra State Governor, Prof. Charles Chukwuma Soludo, disclosed this at a Town Hall meeting with Ndi Anambra residents in Lagos on Thursday night at the Collanades Hotel, Ikoyi-Lagos.

The world needs visionary, courageous leaders by Austin Okere - ITREALMS

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Today’s leaders must be effective communicators who embrace depolarization, paradox, and compassion—and who take action without fear.

• As society faces a range of global challenges, it looks for leaders who can create positive change and share responsibility across sectors.

Cybersecurity skills shortage: Recession or stress? - ITREALMS

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The economic landscape has seen many technology companies lay off vast numbers of employees, but for cybersecurity, the picture looks very different.

In 2023, there have been so many layoffs in the technology industry that TechCrunch (https://apo-opa.info/3JozWLm) labelled it a “reckoning” in its extensive list released late April. To date, across numerous organisations that include Microsoft, Google, Amazon, Dropbox and Zoom, to name but a few, there have been nearly 169,000 layoffs. Meta is expected to lay off 10,000 roles in the next few months and Disney 7,000. And yet, in cybersecurity there are still more “jobs open than people to fill them” (https://apo-opa.info/3NGG981). 

According to Anna Collard, SVP Content Strategy & Evangelist at KnowBe4 AFRICA (www.KnowBe4.com), the biggest challenge facing the cybersecurity profession right now is not the sudden loss of a job, but the long-term impact of skills shortages and stress.

Appointment: BUMWAN congratulates CGC Wale Adeniyi - ITREALMS

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A group under the aegis of Business and Maritime Writers’ Association of Nigeria, (BUMWAN), has congratulated the newly appointed Comptroller General of Customs (CGC), Mr. Bashir Wale Adeniyi, reports ITREALMS.

Adeniyi, ITREALMS gathered, has been saddled with steering the stewardship of the revenue, anti- smuggling and trade facilitation of the federal government parastatal, under the supervision of the Federal ministry of Finance.

PHC: Oba Badiru optimistic on improved Lagos primary health care delivery - ITREALMS

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The Oba of Langbasa in Eti-Osa Local Government Area of Lagos, HRM Alhaji Hafiz Olakunle Badiru, has expressed optimism in the state's health care delivery that ensures improved healthiness of the grassroots people, reports ITREALMS.

The monarch also known as Elejigbo of Langbasa gave this optimism, while receiving a delegation of the Lagos State Advocacy Team (SAT) led by the ATM State Coordinator, Mrs Bunmi Tejumola, in his palace recently.

FirstBank wins financial institution of the year @AFREXIM awards - ITREALMS

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Nigeria’s premier banking institution and leading financial inclusion services provider, the First Bank of Nigeria Limited, has won the Financial Institution of the Year Award at the African Export-Import Bank (Afreximbank) Pan African Business and Development Awards, reports ITREALMS.

The ceremony marked the 30th anniversary of Afreximbank as it hosted the inaugural Pan-African Business and Development Awards in association with the Business Council for Africa (BCA), in Accra, Ghana.

PEPT: How INEC deleted BVAS data, says witness - ITREALMS

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The Presidential Election Petitions Tribunal (PEPT) proceedings on Thursday in Abuja heard how the Independent National Electoral Commission (INEC) declared Bola Ahmed Tinubu, president-elect on March 1 in the February 25, 2023 poll, and went on to delete essential data sets in its Bi-Modal Voters Accreditation System (BVAS) machines for the Federal Capital Territory (FCT) presidential result, reports ITREALMS.

As announced by INEC, only the Labour Party secured more than the required 25 per cent of votes cast in the territory, as both the Peoples Democratic Party (PDP) and the All Progressives Congress (APC) failed to reach the score.

Sanwo-Olu launches N5bn Eko Rice - ITREALMS

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The Lagos State governor, Babajide Sanwo-Olu, on Wednesday, launched N5 billion Eko Rice Forward Contract Programme on the Lagos Commodities and Futures Exchange.

The launch which took place at UAC Building in Marina, marked a significant milestone in the state government’s drive to promote agriculture and enhance food security in the state.

PRI supports Tinubu, commends fuel subsidy removal - ITREALMS

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A nongovernmental organisation, Patriotism Renaissance Initiative (PRI), has pledged support for President Bola Ahmed Tinubu’s Administration as well as lauded the removal of fuel subsidies, reports ITREALMS.

National Coordinator, PRI, Sulayman Dawodu, in a press statement, commended the suspension of the Governor of Central Bank of Nigeria (CBN), Mr. Godwin Emefiele as well as the  assent to Electricity, Student Loan and Data Protection Bills, deregulation of forex, prompt appointment of Chief of Staff, Secretary to Government of Nigeria and Special Advisers among other decisions.

NLNG, Rivers renew commitment to healthcare, infrastructural development - ITREALMS

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The Nigeria LNG Limited (NLNG) and the Rivers State Government have renewed their commitment to developing healthcare and infrastructure in the state, reports ITREALMS.

During a courtesy visit to the Executive Governor of Rivers State, Sir Siminalayi Fubara, NLNG’s Executive Management, Dr. Philip Mshelbila (Managing Director and Chief Executive) and Mr. Olalekan Ogunleye (Deputy Managing Director), assured the Rivers State government of the company’s continuous support for the State through its corporate social responsibility (CSR) programmes to meet common goals of sustainable development.

Adeleke congratulates newly appointed CoAS, Customs CG, lauds Tinubu - ITREALMS

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The Executive Governor of Osun State, Senator Ademola Adeleke has hailed the appointments of Major T. A Lagbaja as the Chief of Army Staff and Bashir Adewale Adeniyi as the acting Comptroller-General of the Nigeria Customs Service as recognition of capacity and outstanding track records.

The governor who welcomed the elevation of the two indigenes of Osun state as a great honour, appreciated President Bola Tinubu for trusting the duo with those important roles.

9mobile offers special roaming package for Hajj pilgrimage - ITREALMS

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The acclaimed innovative and customer-centric telecommunication network, 9mobile, has rolled out a special hajj roaming offer for Nigerian pilgrims so that they can enjoy an affordable roaming experience for voice calls, SMS, and data while on pilgrimage in Mecca, Saudi Arabia.

The Hajj Special roaming offer, which is available till August 31, 2023, will enable 9mobile customers to enjoy massive, discounted charges on calls, data, and SMS transactions with an extra value of free incoming calls when roaming in Saudi Arabia (on the Zain network) during the Hajj period.

Tinubu replaces all service chiefs with immediate effect - ITREALMS

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Barely three weeks following his inauguration on May 29, President Bola Ahmed Tinubu, has sacked all service chiefs in Nigeria and replaced with immediate effect, reports ITREALMS.

A press statement made available to ITREALMS on Monday by the Director of Information at the office of the Secretary to the Government of the Federation, Willie Bassey, on behalf of his principal, Mr. George Akume, said that all service chiefs have been removed and new ones appointed.

Energy financing: OPEC partners IRENA to accelerate transition - ITREALMS

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The Vienna-based OPEC Fund for International Development (OPEC Fund) has signed an agreement with the International Renewable Energy Agency (IRENA) to join the Energy Transition Accelerator Financing (ETAF) platform, reports ITREALMS.

The ETAF platform is a global initiative that seeks to mobilise funds for renewable energy investments. The OPEC Fund plans to support the platform with up to USD 250 million financing until 2030 to finance renewable energy solutions in its partner countries.

Danbatta @GITEX Africa, woos investors on Nigeria’s broadband future - ITREALMS

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The Executive Vice Chairman (EVC) of the Nigerian Communications Commission (NCC), Prof. Umar Danbatta, has invited international telecom companies and potential investors to take advantage of the opportunities presented by Nigeria’s population of over 200 million people to invest in its telecom sector, especially in infrastructure provisioning for broadband.

Director, Public Affairs at NCC Mr. Reuben Muoka in a press statement available to ITREALMS quoted Danbatta, speaking at the inaugural edition of the Gulf Information Technology Exhibition (GITEX) 2023, which ended in Marrakesh, Morocco recently, stressing that Nigeria presents a stable political and economic conditions.

Samsung: Konga extends discounts, free delivery & installation offers - ITREALMS

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Konga, Nigeria’s leading composite e-commerce giant, has extended till Friday June 30, 2023 the special offers made available to shoppers during the recent exclusive one-day sale of Samsung products, including discounted prices, free delivery and installation as well as free installation kits for Samsung Consumer Electronics.

The development is a reaction to a deluge of requests from customers of the e-commerce giant, particularly those who missed out on the Samsung Brand Day hosted by Konga on Tuesday, June 13, 2023.

Charting Africa's financial connectivity pathway by Elvis Eromosele - ITREALMS

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Payment is an important driver of commerce and socio-economic development. The evolution of payment is today revolutionizing society.

Across the African continent, technology intertwines with tradition forging a path toward financial inclusion. As digital payment infrastructure expands, businesses flourish and communities thrive. The once-insurmountable challenges of accessing financial services are being overcome, opening doors of opportunity for individuals and enterprises alike.

IXPN highlights collaboration, peering and local hosting benefits - ITREALMS

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A non-for-profit and membership-based organisation, the Internet Exchange Point of Nigeria (IXPN), has highlighted the benefits that come with collaboration among operators, peering in carrier and cloud-neutral data centres and the hosting of content locally in Nigeria, where it is believed does more downloads of content than uploads, reports ITREALMS.

IXPN, ITREALMS recalled provides a platform for networks to interconnect directly within Nigeria.

Tinubu congratulates Eze Anaba-led exco, charges Nigerian media - ITREALMS

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The President of the Federal Republic of Nigeria, Senator Bola Ahmed Tinubu (BAT), has congratulated the newly elected President of the Nigerian Guild of Editors (NGE), Mr Eze Anaba, Editor of the Vanguard newspaper, reports ITREALMS.

Reacting to election at the 2023 National Biennial Convention of the Nigerian Guild of Editors (NGE) which held in Owerri, capital of Imo State at the weekend, President Tinubu described it as "epochal milestone in the evolution of the journalism profession in Nigeria."

Bimbo Abioye emerges ISPON president - ITREALMS

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The Institute of Software Practitioners of Nigeria (ISPON) has elected Bimbo Abioye as the latest president alongside eight others, for the next two years as members of the Executive Council, reports ITREALMS.

Abioye emerged president at the just concluded Annual General Meeting (AGM) of ISPON held in Lagos, Friday.

Eze Anaba emerges president, Guild of Editors - ITREALMS

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The Editor of Vanguard newspaper, Mr. Eze Anaba, has emerged the latest President, Nigerian Guild of Editors (NGE) at its National Biennial Convention in Owerri, capital of Imo State, reports ITREALMS.

This followed the polling of 250 votes by Anaba to defeat his opponent, Mr. Bolaji Adebiyi who got 81 votes. Anaba took over from Mr. Mustapha Isah.

Sola Fanowopo emerges chairman Osun FA - ITREALMS

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The Co-Founder/Chief Executive Officer (CEO) of eMaginations Limited, Mr. Sola Fanowopo has emerged the chairman of the Osun State Football Association (FA), reports ITREALMS.

Reacting after the election, Mr. Fanowopo said that his short-term programme would be to prepare a good ground for Osun United in the second-tier Nigeria National League (NNL).

Leadership and FirstBank's successful transition to 'click' banking - ITREALMS

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In December 2015, the share price of First Bank of Nigeria Limited was trading around N4.8 band. About seven years later, precisely last December, the value held tightly to N15, growing by over threefold amid general asset and economic doldrums.

The steep rise in the valuation of the financial institution deviates remarkably from the average performance of FUGAZ, an acronym describing the top five Nigerian banks by market capitalisation. In the past seven years, the share prices of the leading banks appreciated by an average of 90 per cent as against over 200 per cent growth seen in FirstBank.

NCC tasks telcos on network security, consumer safety - ITREALMS

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The Nigerian Communications Commission (NCC) has directed Mobile Network Operators (MNOs) and Internet Service Providers (ISP) in the country to comply with regulatory frameworks emplaced by the Commission towards ensuring security and safety of their networks for telecom consumers, reports ITREALMS.

The Executive Vice Chairman and Chief Executive Officer (EVC/CEO) of the Commission, Prof. Umar Danbatta, gave the charge at the 2023 annual Nigeria DigitalSense Forum, focused on Internet Governance for Development, which took place in Lagos recently.

Chef Dammy ‘cooked for fun’ as GWR says 120hr cookathon lacks due process - ITREALMS

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The Oye-Ekiti-based Damilola Adeparusi also known as Chef Dammy, may have wasted her time and resources by cooking for fun for a 120-hour cook-a-thon, which lacked due process, according to the Guinness World Records (GWR), reports ITREALMS.

This follows disclosure by the GWR official that they never received any application from Chef Dammy for the cook-a-thon she embarked on since Friday, 9 June, 2023, as at the time of going to press.

Tinubu suspends EFCC chairman, Bawa, indefinitely - ITREALMS

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Nigerian President, Asiwaju Bola Ahmed Tinubu (BAT) has suspended the Chairman, Economic and Financial Crimes Commission (EFCC), Mr. AbdulRasheed Bawa indefinitely, reports ITREALMS.

A press statement from the Office of the Secretary to the Government of the Federation (SGF) made available to ITREALMS by the Director, Information, Mr. Willie Bassey on Wednesday, June 14, confirmed that the suspension was to allow for proper investigation into his conduct while in office.

NCC: Nigeria’s telecom access gaps drop by 53% - ITREALMS

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The number of identified areas of clusters across Nigeria without access to the telecommunications services has been reduced by 53.1 per cent as at the end of 2022, reports ITREALMS.

The Executive Vice Chairman and Chief Executive Officer of the Commission, Prof. Umar Garba Danbatta, disclosed this at a recent telecoms industry stakeholders forum in Yenagoa, Bayelsa State.

FOREX: CBN introduces new measures for operations - ITREALMS

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The Central Bank of Nigeria (CBN), has formally put an end to the practice segmentation of the foreign exchange market, stating that “All segments are now collapsed into the Investors and Exporters, I&E, window,” reports ITREALMS.

CBN, has abolished segmentation of the foreign exchange market, stating that “All segments are now collapsed into the Investors and Exporters, I&E, window.

Senate President: CQTI congratulates Godswill Akpabio - ITREALMS

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The Citizens Quest for Truth Initiative (CQTI) has congratulated the former Governor of Akwa Ibom State and Former Minister of Niger Delta Affairs, distinguished Senator Godswill Akpabio on his successful inauguration as the President of the Nigerian 10th senate, reports ITREALMS.

The National President of the accountability advocacy non-governmental organization, Chief Obiaruko Ndukwe, hailed Senator Godswill Akpabio for braving the odds to clinch the number three position in the Country and prays for wisdom and forthrightness in the discharge of his official duties.

10th NASS: Akpabio emerges Senate President, Abbas becomes Speaker - ITREALMS

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The 10th National Assembly has elected the former governor of Akwa Ibom State, Senator Godswill Akpabio as President with Senator Barai Jubril from Kano State as the Deputy Senate President, reports ITREALMS.

This is coming as the Federal House of Representatives also elected Hon. Tajudeen Abbas from Zaria Federal Constituency of Kaduna State as its Speaker and Hon. Benjamin Okezie Kalu of Bende Federal Constituency, Abia State was elected unopposed as the Deputy Speaker.

Olatunji, NDPB boss joins Forbes Technology Council 2023 - ITREALMS

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The National Commissioner, Nigeria Data Protection Bureau (NDPB), Dr Vincent Olatunji, has been appointed into Forbes Technology Council for 2023, reports ITREALMS.

Forbes Technology Council, ITREALMS gathered, is an invitation-only community for world-class Chief Information Officers (CIOs), Chief Technology Officers (CTOs) and Technology Executives.

Soludo applauds State Assembly as Somtochukwu Udeze emerges eighth speaker - ITREALMS

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The Governor of Anambra State, Professor Chukwuma Charles Soludo has applauded the State House of Assembly for a peaceful and successful inauguration of the eighth Assembly, just as the Hon. Somtochukwu Udeze, was elected Speaker, reports ITREALMS.

Udeze, ITREALMS gathered represents Ogbaru Two Constituency in the Anambra State House of Assembly.

June 12: Forgotten heroes without caps? - ITREALMS

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As important as this story stands in the history of our nation's struggle for democracy it is a shame that not many of our teenagers know much about it. There is no better day to put the story out than today the June 12th.

On October 25, 1993. Four dissatisfied Nigerian teenagers hijacked a Nigerian Airways airbus A310 that was flying from Lagos to Abuja and diverted the plane to Niamey, Niger Republic.

FG warns against ponmo consumption - ITREALMS

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The Federal Government (FG) has sounded an alarm on the consumption of cow skin, popularly known as ponmo, and bush meat, due to surging Anthrax disease out break, reports ITREALMS.

The Federal Ministry of Agriculture and Rural Development (FMARD) in a press statement available to ITREALMS on Monday, June 12, personally endorsed by the Permanent Secretary, FMARD, Ernest Umakhihe, the alarm has become imperative due to the outbreak of the anthrax disease in neighbouring countries in the West African subregion.

Customs Area 1 Command @Ph: Sensitizes stakeholders on clearance procedures - ITREALMS

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The Nigeria Customs Service Area 1 Command Port Harcourt has commenced stakeholders sensitization on issues of non conformities with statutory procedures and other vices in clearance processes, reports ITREALMS.

The sensitisation which commenced last week in Port Harcourt, the Rivers State capital comes in phases to avail the Maritime operators especially the Association of Nigeria Licensed Customs Agents, (ANLCA), (NAGAFF) Bonded Terminals operations, shipping agents among others the opportunity to learn the Customs procedure codes which would in turn ensure seamless clearance of containers at the ports.